Today’s consumers approach the meat case looking for inspiration. A beautifully seasoned brisket, rack of ribs, or pork shoulder will instantly spark meal ideas and turn browsers into buyers.

This is where Excalibur’s Pitmaster-inspired Rump Rubs stand out.

Our versatile flavors help retailers create eye-catching displays while delivering unforgettable taste, drawing inspiration from legendary BBQ regions and flavor traditions nationwide. Whether applied directly to proteins or merchandised as point-of-purchase products, Rump Rubs will help transform your meat department:

Here are a few of our popular blends:

• Sweet & Sassy Apple offers a unique combination of apple and cinnamon flavors balanced with subtle hints of chili pepper. This sweet-meets-heat blend is ideal for pork, chicken, and ribs.
• Down Home Texas Style is everything that great a Lone Star State barbecue should be – a savory seasoning that pairs perfectly with brisket and beef cuts.
• Buttery Garlic combines rich butter notes and savory garlic for a crowd-pleasing seasoning that complements any protein.
• St. Louis Style is a perfectly balanced BBQ seasoning featuring sweet and savory notes with hints of smoke, chili pepper, and onion.

Our rubs create visual appeal and give customers confidence that they are taking home something special. Whether you’re showcasing pre-seasoned proteins or offering the blends alongside fresh cuts, Excalibur’s Rump Rubs make it easier to deliver premium flavor and turn first-time buyers into repeat business.

Contact your Excalibur representative today and discover how our top-selling rump rubs help your meat department stand out from the competition.